DIGITAL TRANSFORMATION IN PHARMACEUTICAL INDUSTRY
The future of Pharma industry
“With advancements in technology, increasing complexities in regulatory environment for drug approvals and increasing expectations of health care payers and other pharma customers, it becomes crucial for pharma companies to integrate digitalization into their traditional models of drug discovery and development to cope up with the challenges and to become triumphant in bringing break through drugs to the market. We attune with the advancements in digital technologies and integrate them across our operational purview starting from lead identification to clinical trials to marketing and finally to improvise patient care. Mobile applications, cloud technologies, big data analytics and artificial intelligence are some of them which are expected to bring disruptive transformation in pharma industry.”